Kucing Launches Singapore's First Direct Sales Property App!

Kucing empowers homeowners and home seekers with advanced digital tools usually reserved for industry professionals

‍SINGAPORE, Monday 7th August 2023 – Kucing, a Singapore-based proptech company, today announced the launch of its agent-free, peer-to-peer (P2P) dedicated residential property platform, the first of its kind in Singapore. Designed to empower users in the real estate industry and named for the Malay word for “cat”, Kucing is a features-rich, mobile-first platform that connects homeowners and home seekers directly.

Kucing caters to the whole residential spectrum of condos, HDB flats, and landed properties. With Kucing both homeowners and home seekers can access a wide range of cutting-edge features and tools. These include interactive augmented heat maps showing latest neighbourhood property transaction prices as well as market trends, 3D maps for better visualisation, home tours planned through a timesaving in-app booking function, and total user security through Singpass verification.

No other online portal provides such a range of features all assembled on one single, easy-to-use, property platform. For the first time ever, Kucing gives users timely access to the kinds of advanced digital tools usually reserved for property agents and industry professionals, giving them complete autonomy over their real estate journey and offering a truly transformative experience when dealing in residential real-estate.

The platform itself is simple and intuitive. Users have all the digital tools at their disposal to analyse the market, view multiple properties or buyers’ requests, and find one that suits them. Once users have agreed on a price and decided to proceed with a transaction, Kucing can either refer several curated lawyers to help with the paperwork, or else parties can opt to use their own preferred law firm. The legal aspect is then conducted off-app right through to completion with no involvement by property agents.

Kucing is the brainchild of serial entrepreneurs Mathieu Goarant and Guillaume Garagnon, each of whom has over 20 years’ business background in Asia. Both co-founders have experience in conveyancing and renting.

Said co-founder Mathieu Goarant, “Kucing reflects the increasing ‘Uberisation’ of everyday life where users take power back into their hands. From market research to striking a deal, Kucing is designed as a trustworthy digital solution that empowers them in their property journey.”

Added co-founder Guillaume Garagnon, “Kucing is an easy-to-use platform with an exceptional interface that delivers an unmatched user experience. Kucing makes it easier and more affordable for property enthusiasts to interact and achieve their real estate goals in today’s challenging economy.”

Kucing has a freemium model: while the app is free to use with all features available, the paid version (priced at S$115 per month) unlocks the numbers of listings, photos, video uploads, visits, bids, and chats. Aside from this monthly plan, Kucing takes no commission on any property transaction thus saving thousands of dollars to homeowners and home seekers.

By putting the needs of users first, Kucing plans to transform the way Singapore residents think about transacting properties and provide a unique, personalised experience.

The Kucing app is now available for download on the Google Play Store and the App Store.